3D Modeling and Rendering

3D Modeling and Rendering

3D Modeling and Rendering

It’s often difficult to envision what a 2D landscape plan will actually look like in the built environment. 3D modeling is a handy tool in the world of design to help our clients envision the true sense of place. Many clients cannot visualize landscape design from a 2D land plan which is why K&W utilizes a program to aid us in developing 3D models- SketchUp. This program helps our clients visualize a space during schematic design, which incidentally increases our efficiency during the Design Development and Construction Document phases. SketchUp is a 3D modeling program that is simple to use and easily self-taught.

We have been able to utilize this product in many facets of our work. Frequently the only tool we have to present a design is a rendered plan; though very useful, sometimes plans can be difficult to read, or more so, difficult to interpret how it will look in real life. This is where SketchUp comes into play. We can build a 3D model of our design to show the clients exactly how a design will look in reality.

3D Modeling and Rendering
3D Modeling

Once the base model has been created we can then work out design details, such as material selections, furniture design and placement, planting design and selections in the model. For example, if a client is torn between two materials for a certain area, we can easily import these materials into the model for a side by side comparison, greatly simplifying the selection process.

We have also been able to use SketchUp to work out the mechanics of certain design elements. In one such instance, we were designing a fountain and having a difficult time detailing exactly how all the elements would work together. We decided to model it in SketchUp and were then able to work out the fine details in a 3D environment– much more cohesive with real life.

Our in-house rendering and 3D modeling services are also a “value add” that can support our client’s effort and ability to sell their product. Understanding our clients’ need to “sell” their ideas to investors and market their product before anything tangible has been built, and even before it’s fully designed, is crucial to their business. Check out the video above and see more of what K&W can do for you!